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Logo & brand identity

A brand that looks like
you charge what you're worth.

Original logos and complete brand identities — colours, fonts, business cards, the lot — designed from scratch for your business. Branding that helps you stand out, win better work, and scale.

Logo from $300 · Full brand identity $500 · Both together $700  (save $100)

Final files in ~5 days
You own every file outright
Unlimited revisions to final
Designed around your brand, not ours
Real-world placements

Your brand, everywhere.

A logo is just the start. We design how it shows up on your shopfront, your van, your shirt and your socials — so everything works together, everywhere your customers see you.

Fern & Flour — Shopfront signage
Shopfront signageFern & Flour · Café
Northvale — Business cards
Business cardsNorthvale · Building Co.
Volta — Vehicle signage
Vehicle signageVolta · Electrical
Hartley — Apparel & uniforms
Apparel & uniformsHartley · Plumbing
Citrus — Social media kit
Social media kitCitrus · Cleaning Co.
Wildgrove — Merch & stationery
Merch & stationeryWildgrove · Gardens

Sample brands created to show range. Yours is designed from scratch — we never reuse or template a brand.

Packages & pricing

Pick the logo. Or the whole identity.

Buy the logo on its own, the full brand identity on its own, or take both together and save $100. Flat prices, shown upfront — same as our websites.

Logo design
$300
 

A professional, original logo and the core files. Perfect if that's all you need right now.

  • 3 distinct logo concepts to choose from
  • Primary + stacked + horizontal versions
  • One-colour & reversed (white) versions
  • PNG, JPG, SVG & vector source files
  • Brand colour codes (HEX/RGB/CMYK)
  • Unlimited revisions to final sign-off
  • Full ownership — files are yours
Start with a logo
★ Best value
Complete brand package
$700
$800 bought separately — save $100

The logo and the full identity together. Everything you need to launch a consistent, professional brand.

  • Everything in Logo Design, plus…
  • Full colour palette & type system
  • Business card + letterhead design
  • Social media kit (logo, cover art for FB, IG, and LI)
  • Submark / icon for small spaces
  • One-page brand guidelines PDF
  • Signage & uniform-ready artwork
Get the full package
Brand identity kit
$500
Already have a logo? Start here

The full identity system built around a logo you already own (or one we've made for you).

  • Colour palette & type system
  • Business card + letterhead design
  • Social media kit (logo, cover art for FB, IG, and LI)
  • Submark / icon for small spaces
  • One-page brand guidelines PDF
  • Signage & uniform-ready artwork
  • Unlimited revisions to final sign-off
Build my identity

Prices are one-off and GST-inclusive. No subscriptions, no licensing fees — once it's signed off, the brand is 100% yours to keep.

Branding + a website, done together.

Pair your new brand with a Scalesites website and we'll build the site in your exact logo, colours and fonts from the very first preview — one team, one look, live in two weeks.

Bundle brand + website
What's in the package

Everything you need to look the part.

No vague "a logo and some colours." Here's exactly what lands in your inbox — ready to print, post and hand to a sign-writer.

Primary logo + variations

Your main logo, plus stacked, horizontal, one-colour and reversed versions, and a submark for tight spaces like social avatars.

Colour palette

A considered set of brand colours with exact HEX, RGB and CMYK codes so your van, shirts and website all match — no guesswork.

Typography

A heading and body font pairing chosen to suit your trade, with free, license-safe fonts you can use anywhere forever.

Business card design

A print-ready double-sided business card laid out and ready to send straight to your printer of choice.

Social media kit

Profile picture / Logos, Facebook, Instagram, and LinkedIn cover art so your socials look as sharp as your signage.

Brand guidelines

A simple one-page guide showing how to use your logo, colours and fonts — so anyone you hire keeps it consistent.

Every file format

PNG, JPG, SVG and vector source files — full-colour, white and black. Web-ready and high-res print, transparent backgrounds included.

Signage-ready artwork

Vector files set up the way sign-writers and uniform printers actually ask for — hand it over and it just works.

Unlimited revisions to final

We refine until you're genuinely happy. No "two rounds then it's extra" — we work to a sign-off, not a stopwatch.

Identity systems, visual language & design work

Branding that helps your business scale.

Every brand is built from a blank page around your trade and customers — its own colours, type and personality. Here are five complete identities, each a different world. None of them look like us, and that's the point.

Icon
Palette
#101014
#CBFB45
#6E7378
#E7E7EA
Type
Aa
Archivo Black
Bold. Charged. All-caps.
Pattern
VoltaElectricalHigh-voltage and confident — an acid-lime power mark on near-black, built to own a van and a hi-vis shirt.
Seal WILDGROVE GARDENS EST · MELBOURNE
Palette
#4F5836
#9AA67C
#C2643E
#EFE7D6
Type
Aa
Fraunces Italic
Crafted, warm, hand-tended.
Pattern
WildgroveLandscapesConsidered and artisanal — a hand-drawn eucalyptus seal, earthy olive and terracotta, and a crafted serif that signals premium garden work.
Icon
Palette
#FF6A2B
#FF3D7F
#FFC400
#FFF3E0
Type
Aa
Syne Bold
Fresh, friendly, full of zest.
Pattern
CitrusCleaning Co.Fresh and impossible to miss — tangerine, hot pink and sunshine yellow with a citrus-wheel mark that feels clean, bright and friendly.
Icon
Palette
#2F6BFF
#7A3CF0
#C9F73B
#0B0B14
Type
Aa
Space Grotesk
Fast, modern, energetic.
Pattern
PulseGym & FitnessElectric and high-energy — a blue-to-violet gradient with a lime heartbeat mark, built to pop on socials, apparel and signage.
Monogram
Palette
#16271F
#3A5246
#B8975A
#F1EBDF
Type
Aa
DM Serif Display
Established, premium, built to last.
Pattern
MeridianBuilding Co.Premium and enduring — a fine-line horizon emblem, deep pine and warm sand, and an editorial serif aimed at high-end custom builds.

Like what you see? Let's design yours.

How it works

From blank page to brand in about a week.

The same no-nonsense process as our websites. You see real work fast, and you only sign off when it's right.

01

Tell us about you

A short form: your trade, your area, the names and styles you like. Ten minutes, no meeting required.

02

We design concepts

We get straight to work on real concepts — not templates — mocked up on a van, a shirt and a card so you can picture it live.

03

Refine together

Pick a direction and we refine the details — colours, spacing, the lot — until you genuinely love it. Unlimited tweaks.

04

Final files in ~5 days

We aim to deliver your final files within 5 days — every format, neatly organised, plus your one-page brand guide. Yours to keep.

Common questions

Good to know.

Should I get the logo or the full package?+

If you're just after a clean, professional logo, the $300 Logo Design package is all you need. If you want everything to match — cards, socials, signage, your website — the Complete package gives you the logo plus the full identity for $700, which saves you $100 versus buying both separately. Most businesses launching or rebranding go for Complete.

Will my brand look like the Scalesites website?+

Not unless you want it to. Every brand is designed from scratch around your trade, your area and the customers you want to win — its own colours, type and personality. The examples on this page are deliberately all different to show that range. Your brand is yours alone.

How long does it take?+

We aim to deliver your final files within 5 business days of starting. You'll see real concepts quickly, and from there it mostly depends on how fast you give feedback.

Do I actually own the logo and files?+

Completely. Once your design is signed off and paid, every file and the full copyright is yours. No licensing fees, no subscriptions, and nothing to renew — exactly like our websites.

How many concepts and revisions do I get?+

You'll see three distinct concepts to start. Once you pick a direction, we refine it with unlimited revisions until you're genuinely happy. We work to your sign-off, not a fixed number of rounds.

What if I already have a logo I like?+

Then the $500 Brand Identity Kit is for you. We build the full system — colours, fonts, cards, socials and guidelines — around your existing logo so the rest of your brand finally matches it.

See a concept before
you pay a cent.

Tell us about your business and we'll send you a free logo concept — no obligation, no sales pitch.